Improve Your Marketing With Animated GIFs: Social Media Minute

Improve Your Marketing With Animated GIFs: Social Media Minute


Hi, I’m Jan Rezab
and this is Social Media Minute. I wanna talk about GIFs [jifs],
obviously not [gifs]. Social platforms have already
launched supporting of linking GIFs. Facebook has the support,
Twitter has it back in the day Tumblr was
the one that actually launched it first. Many companies are doing
a good job launching some of them, actually a thousand
companies have already done this. Including Samsung, Wendy’s, Sprite, for example, Mercedes, Chobani, we’re showing
some of them up on the screen now. So obviously,
it’s much cheaper to produce a GIF, an animation,
than to produce a video. Your agency that produces
the photos can actually do the GIFs. Yet, there’s a lot more
creative freedom. You can add so many
more things in a GIF. I recommend companies
definitely trying it out, and embracing this format
a bit more than they have. There’s some great
examples out there, try it out, guys.

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