You Ask, I Answer: Best Language for Marketing Data Science, R or Python?

Christopher Penn: IBM. In today’s episode, Maria asks, which is the best language to learn from marketing data science, R or Python? So the answer to this question depends, it depends on a bunch of different things. Number one, what you’re going to be doing if we’re talking pure data science where you’re going to

Will a robot take my job? | The Age of A.I.

Will a robot take my job? | The Age of A.I.

This is kinda wild. “Will a robot take my job?” is one of the most googled questions. It kinda makes sense. You know, when phones were first invented, there was probably horse messengers freakin’ out all over the joint. Vinyl’s making a comeback, but fidelity aside, why bother, when you can have a curated playlist

You Ask, I Answer: Do Keywords Still Matter in an AI SEO World?

You Ask, I Answer: Do Keywords Still Matter in an AI SEO World?

Christopher Penn: In today’s episode, Shane asks, with the changes that Goo le is made to its algorithm. Is there st ll any validity to having a list of eywords and tracking how they are rank ng? Do keyword still have a place in the SEO process? This is good question because a lot of

Machine Learning in Digital Advertising

Machine Learning in Digital Advertising

(instrumental dings) Hello, hello. It’s Markia and I have a confession, I love to watch travel videos online. As soon as I finish a video tour of the best pizzas in Italy I’m on to a suggested video about an exotic bird watching adventure through the Amazon. My video platform always seems to know just

You Ask, I Answer: Dealing With Google SEO Algorithm Change?

You Ask, I Answer: Dealing With Google SEO Algorithm Change?

Christopher Penn: In today’s episode, Carolyn asks a major update to Google’s core algorithm just came out and our site is down 30% for organic traffic overnight. How do you deal with situations like this? So Google’s algorithm updates happen all the time, because of the nature of the fact that it’s a deep learning

AI for Marketing & Growth #0 – Applications of AI in Business
You Ask, I Answer: The Difference Between SEO and Content Marketing?

You Ask, I Answer: The Difference Between SEO and Content Marketing?

Christopher Penn: In today’s episode a soft asks, Do you look at content marketing differently than a regular content marketing? Should all content be SEO oriented content? When would you make the distinction? That’s a good question. Today in today’s modern SEO environment with the way search engines use artificial intelligence and machine learning, there

You Ask, I Answer: Best Practices for SEO Related Keywords?

You Ask, I Answer: Best Practices for SEO Related Keywords?

Christopher Penn: In today’s episode, Kali asks, Are there any best practices to use for updating content and focus keywords on established pages that already rank? Well, for an existing keyword? We’re trying to go from using financial planning to using wealth management? Absolutely. The there are a number of best practices for this. But

SEO predictions for 2020 | Canonical Chronicle

SEO predictions for 2020 | Canonical Chronicle

– In 2020, SEO will be a very tough egg to crack. – We’re gonna try and crack an egg on the sidewalk to see if it will cook. (egg cracks) – Nope! – It comes that time of year when SEOs are startin’ to quietly implement their newly learned highly scientific optimizations for 2020

A.I. for Marketing & Growth – Where do I start?